Jackie is a User Research Principal at eBay Enterprise. Jackie has been designing, planning, leading, analyzing, and presenting empathy-focused user experience research for more than 6 years. She has observed 1000s of users interacting with 100s of commerce sites on multiple devices. This has provided her with a deep understanding of consumer needs and shopping barriers. In addition, she has conducted research outside of commerce, including branded discovery sessions, product process work, in-store experiences, and more! She is passionate about understanding the user experience and employing empathy research methods to uncover their needs. This rich experience enables her to make genuine recommendations to clients that ultimately provide the optimal user experience.
User Research Principal