Full-Length Presentation

Stop guessing colors! A system to help you build a UX Design color palette.

Picking colors is often frustrating: so many options! Art history, cultural differences, color theory, brand guidelines, and usability inform our decisions.

This presentation offers a systematic approach to color for UX design. Based on value contrast first, we will approach color selection as a system, rather than a series of unrelated choices.

Planning for an international audience to save time and money.

As the world transforms into an increasingly global market UX practitioners need to be able to optimize designs for an international audiences. Your digital reach is no longer limited to your local city, state or country. So how can you start designing for a global audience? How do you deal with a website that delivers content in 116 languages? As I’ve worked for many international companies, I’ve picked up various tips and tricks necessary to avoid those critical issues. Learn from my experiences and avoid the major pitfalls.

Adversarial to Harmonious: Building the Developer / UX Connection

Ever worked on a project where Design and Development blended like oil and water? Whether you're on a UX team of one, or designing with the help of a whole department, the success of your work ends up in the hands of a developer.

Teams with specialized skillsets and certain cross-team cultures can put up walls between designers and developers. We will deconstruct these adversarial relationships from real-world examples, then learn how to convince, collaborate, and co-create.

Prototyping - 4 Strategic Factors for Designers

Good design teams prototype – often. This presentation takes a hard look at prototyping and provides a framework for assessing the prototyping needs of a team or project. If you have a “standard approach” to prototyping this session will help you re-think your prototyping strategy. If your prototypes are usually created in a similar way, this session will help expand your knowledge of prototyping and ways you can change what you’re doing to be more effective and efficient.

Customer Experience & User Experience - is the union greater than the sum of the parts?

This presentation will bring to focus CX & UX disciplines and the synergies in their approach to solving customer problems. We will talk about a model where CX & UX disciplines will need to work together through shared processes and deliverables. The cooperation and coexistence of the groups allows for unifying experiences for customers across multiple channels and devices.

Unconscious Design: Constructing Interfaces for the Untapped Psyche

The most successful products are the ones that people love. But what makes us love these products so much? Legendary designers throughout history have found ways to capture people’s hearts and imaginations by creating products that truly resonate with people. Over the course of decades and even centuries, these designers have gradually built up a catalog of timeless principles that apply universally across many areas design (ranging from architecture, to mechanical engineering, to software).

Where's Jarvis? The future of Voice Recognition and Natural Language User Interfaces.

Siri, Cortana, Alexa - voice recognition is going mainstream. What does this technology mean for your business? How does speech fit with the internet of things, with virtual agents, or in the enterprise space? Crispin Reedy, a voice interaction designer with over 10 years of experience, and the president of the Association for Voice Interaction Design, will review the current state of speech recognition and natural language technologies, discuss how they fit in the emerging landscape of distributed devices, and discuss techniques and methods to evaluate these interfaces.

Making UX Research Indispensable

Come to this session to hear about the 10 lessons Michael Margolis has learned over the past 25 years about how to make UX research indispensable.

At Google Ventures, Michael is part of a 5-person design team that helps 300 startups do the best product design and UX research possible. After completing over 100 UX research projects with portfolio companies, Michael has adapted practical research techniques to work really effectively at startup speed.