Discovery and Integrative Science

Practical Statistics for Non-Stats Geeks

Statistics can be a great tool for a UX practitioner. In our course, we’ll start with the basics and walk through how to apply good statistics practices to a variety of data you’ll collect as a UX practitioner. Our topics will include a look at performance data (e.g., speed, accuracy), ratings (e.g., Likert scales, semantic differentials), card sort analyses, and a handful of standardized scales (e.g., SUS, NPS, BERT). For each topic area, we’ll talk about best practices for data handling, analyzing, and presenting.

Kapow! Participant Exercises For Powerful Research

You want to truly know the people you’re designing for. But how can you quickly mine a rich history chock-full of routines, worries, motivations, beliefs and needs? You need to embrace participant exercises, whether in an individual interview or as part of a focus group, whether as pre-work or during the research session, whether over WebEx, in a usability lab, or on a participant’s coffee table.

In this workshop you’ll:

A Design Method for Visualizing Complex Data for Users

Social math provides a method for designers to make complex numerical data about an important cause both meaningful and understandable to your audience. Social math is a design process of telling a story with data that will motivate your users to engage in the behavior you intend.

This half-day course is appropriate for all levels of experience. The lessons focus on introducing the concept of social math and detailing a method to design using social math. Design activities provide an opportunity for attendees to practice using the method.

Attendees will learn:

Making UX Agile and Lean

In this tutorial for experienced practitioners you will learn how to manage work and make great experiences one sprint at a time. We'll look at common Agile methodologies such as Scrum and Kanban and what opportunities and risks are inherent for UX teams. We will look at team makeup, balancing longer-term research with production needs and strategies for making the most of design spikes. We'll also go through the pros and cons of a Sprint Zero and alternatives.